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Prerequisites

1

Connect each inbox in Instantly

  1. Open Instantly Accounts.
  2. Click Add New.
  3. Under Connect existing accounts, choose Google authentication.
  4. Select Option 1 — OAuth.
  5. Configure new app — follow the steps (once per domain).
  • Connect every inbox and complete authentication.
Instantly Accounts view
2

Start warmup and set account defaults

  • Set your email signature for each account.
  • Enable Campaign slow ramp.
  • Leave all other settings at their default values.
  • Enable inbox warmup for each connected account.
Instantly warmup settings with signature and slow ramp
Warm for 3–4 weeks to build domain reputation so emails avoid spam.
Do not launch cold campaigns until inboxes have warmed for 3–4 weeks.
3

Create your first campaign

  • Go to Instantly Campaigns and click Add New.
  • Open the Sequences tab and build your sequence (recommend at least 4 emails).
  • Set Send next message in to 3 days for proper spacing between touches.
  • Add variant to A/B test subject lines and body copy.
See Campaigns best practices for proven sequences and copy.
Instantly email sequence
4

Set your schedule

  • In the Schedule tab, choose sending days and a business-hours window.
Instantly campaign schedule settings
5

Configure options and prepare to launch

  • In the Options tab, select the accounts that should send for this campaign.
  • Set Open Tracking to Disable (improves deliverability).
  • Under Delivery Optimization, check Send emails as text only (no HTML).
  • Leave remaining options at their default values.
Instantly campaign options showing text-only and tracking disabled
Click Launch only after accounts have warmed for 3–4 weeks.